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16 years ago
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The typical department store cosmetics counter offers face creams, lipsticks and other beauty goodies. But it may not be long before those goodies include food or drink. From 2007 , Coca-Cola was teaming up with L’Oreal to create a tea-centric skincare product called Lumaé. Lumaé is beauty drinks, However, unlike Coca-Cola and Nestle’s latest beauty-conscious drink—the supposedly calorie-burning Enviga—which is sold in supermarkets and convenience stores, Lumaé is expected to be sold in department stores, in order to attract women who are typically drawn to higher-end beauty products.
This is the major development of the beauty food business. BORBA claimed it is the only true source of ingestible skincare; but with the buzz Lumaé is creating; it is no big surprise to see various forms of beautifying nourishment on the market by the end of the decade.
Lumae is currently being sold in the UK and Europe which is flavored water with antioxidants and botanicals. It’s a new category which called nutri-cosmetics, which are a burgeoning market of upscale products for the woman who already has every moisturizer, cleanser and exfoliating mixture on the market. And, also It prefer supply a very trendy market with high-tech solutions.
Also,i think EL-Nutritious has the "beauty drinks conception", just like the headline: the pomegranate water your skin can drink"; Maybe we can cooperate with PEPSI to create EL-drinks, or other EL-beauty pills,EL-beauty snack, yeah, just say.
Many stars take the collage nutri-cosmetics, like Madonna/ Susan Mayer; and also some products can releases vitamins C and E when skin is exposed to UV. There is no denying that nutri-cosmetics are mostly marketing.
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